Ed Hill PR Custom Weblog Campaign

PR Tool to Increase your Business Website Traffic

Online press releases are indexed more rapidly, than websites, by search engines. Proper press release technique will often allow search engines to index your website in less than the normal 3 to 8 weeks.

Ed Hill PR offers a new Public Relations and Search Engine Marketing Service using custom blogs that promote your company, website or product.

Many companies see the powerful PR buzz generated by Blogs but don't see how blogs can be used for business purposes.

The PR Blog Reaches Narrowly Segmented Audiences

As client markets become more narrowly specialized, the PR Blog allows custom content, either information or entertainment, to be aimed at very specific target markets. Suddenly it's possible to expose your product to the exact clients who buy it.

The key is to build a blog that contains information that is specifically sought by your target client. They will find the content on your blog and then they will learn about your business website.

The Ed Hill PR Custom Weblog Campaign can create online buzz about your product, and neatly prevents any problems.

• You can use an information content campaign or entertainment-type campaign.
• The Ed Hill PR Weblog campaign will last 15-20 days. This limits the amount of work required to create entertainment or information type content.
• The finished campaign Weblog site can stay up for one year, allowing future web traffic benefits at no additional cost.
• Your corporate message is disseminated without interruption because no comments are allowed on the Weblog. Customers can still offer feed back through forms or private e-mail.
• The Weblog will contain links to your main business website. This brings increased client traffic from the weblog.
• The Weblog content can be custom designed to appeal to the information needs or entertainment tastes of your target market.

Ed Hill PR will Manage these Components of the PR Custom Weblog Campaign:

• Create and plan you weblog campaign
• Provide editorial content
• Re-purpose any work generated by your in-house writers and creatives
• Design and build a standalone blog hosted on our server
• Promote your campaign weblog with PR & Search Engine Marketing and on other weblogs
• Syndicate your campaign blog to news reader services